InnSure is a remote-based non-profit that focuses on reshaping how insurance works in a world shaped by climate change. They bring together insurers, innovators, and communities to create practical, climate-friendly insurance solutions—especially where coverage is hard to get. This project was primarily focused on bringing cohesion to their existing brand, and creating practical guidelines for how to harness their brand to attract investors and consumers while putting environmental protection front and center in expanding access to disaster relief efforts.